The designer behind the brand
Vivian Luk
Be it a glamorous Hollywood movie star or the ordinary girl hoping to turn heads at her next ball, Vivian Luk’s philosophy to dressing women remains the same.
"My designs are for women who appreciate works of art. They are dreamy, yet modern and bold,”
"My designs are for women who appreciate works of art. They are dreamy, yet modern and bold,” says Vivian. “The sculptural forms, lush draping and intricate details of my gowns create movement, with a subtle sensuality.”
Vivian's art education started young with her father—an interior designer and fine artist—as her mentor. At 13, Vivian began her classical training in art, dance, music and drama at a performance arts school. Her experience instilled in her a love of artistic forms, movement and theatricality that can be traced in her designs today.
“As a Designer, this process is so gratifying.”
After graduating from both the Parsons School of Design and the Fashion Institute of Technology in New York, Vivian began her career in high fashion working directly with Vera Wang. Vivian designed for the fashion house’s Bridal and Celebrity Made to Order departments, where she created iconic red carpet gowns for some of the world’s most glamorous women including on the red carpet.
In 2008, on the strength of her experience, Vivian decided to go solo by moving to Hong Kong to set up her eponymous label. Her inaugural runway presentation, "Pan", debuted in November 2010 to glowing reviews.
Her signature style, which includes draping, thought-provoking use of vibrant colours and flattering style lines, quickly won over the most discerning women in town, including celebrities Vivian Chow and Amanda S, as well as socialites Cathy lee, Jennifer Cheng, Guo Jing Jing, Arissa Cheo and Emily Lam.
Her signature style has been adorned by HK celebrities Vivian Chow and Amanda S, as well as socialites Cathy lee, Jennifer Cheng, Guo Jing Jing, Arissa Cheo and Emily Lam.
Vivian’s work have been featured on CNN-GO, Hong Kong Tatler, Prestige, China Vogue, Harper’s Bazaar, L'Officiel Singapore, Elle, Real Wedding Australia, South China Morning Post, Style Me Pretty, TVB, the Louis Vuitton 2012 Hong Kong Macau City Guide, and many more
